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Keap

CRM, marketing automation and payments for small businesses

4.2(1,500)
CRMSMB CRM+Marketing

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Keap

CRM, marketing automation and payments for small businesses

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What Keap does

Keap is a CRM platform tailored for small service businesses that need to manage contacts, automate marketing, and handle payments in one place. It aims to help users organise their leads and clients, schedule follow-ups, and deliver targeted email campaigns without juggling multiple tools. The system simplifies workflow for business owners who want to combine customer management with basic marketing automation and payment processing.

Keap stands out for combining sales, email marketing, and payment functions into a single, coherent package. This reduces manual workload, helping small teams spend more time on customer relationships and less time on administration.

What sets it apart

Combines CRM, marketing automation and payments in a single platform.

Key features

  • Contact management
  • Email campaign automation
  • Appointment scheduling
  • Payment processing
  • Task reminders
  • Lead tracking

What teams use it for

  • Send automated email follow-ups
  • Track leads and client status
  • Schedule appointments with clients
  • Process payments and track invoices

Pros

  • +Combines key business functions
  • +Designed for small business workflows
  • +Reduces need for separate tools

Cons

  • Limited reporting depth
  • Not suited to complex sales processes
  • Marketing automation is basic compared to specialists

Our verdict

Keap suits small businesses that want to centralise customer management and basic marketing. It is less suitable for companies needing advanced analytics or highly customisable sales pipelines.

Frequently asked questions

Does Keap include email marketing features?+

Yes, Keap includes tools for creating and automating email campaigns.

Can I process client payments through Keap?+

Keap supports payment processing and invoicing within the platform.

Is Keap suitable for larger businesses or complex sales teams?+

Keap is primarily designed for small businesses and may not be flexible enough for complex sales processes.

How do I find Keap's current pricing plans?+

For up-to-date pricing and subscription options, visit the official Keap pricing page.

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