Drip
Email marketing built for ecommerce stores
Deals for Drip
Email marketing built for ecommerce stores
Drip 14-day free trial
Start Free TrialWhat Drip does
Drip offers an email marketing platform designed specifically for ecommerce businesses. It provides tools to create visual workflows and supports advanced segmentation, enabling online retailers to send targeted, automated campaigns based on customer behaviour.
The platform centres on helping ecommerce shops personalise their communication and drive sales through tailored email journeys. With native features for automation and subscriber management, Drip fits best with businesses aiming to move beyond standard bulk emails to more tailored sequences. It is positioned towards users who want to tie their email marketing directly to store activity and customer data.
What sets it apart
Visual workflow builder and ecommerce-first segmentation are core to Drip's approach.
Key features
- ◆Visual automation workflows
- ◆Advanced audience segmentation
- ◆Behaviour-triggered emails
- ◆Personalisation capabilities
- ◆Pre-built ecommerce templates
- ◆Subscriber management tools
- ◆Integration with online stores
What teams use it for
- Send abandoned cart reminders
- Onboard new customers automatically
- Personalise promotional campaigns
- Segment lists by purchase behaviour
- Win back inactive shoppers
Pros
- +Strong automation for ecommerce journeys
- +Detailed segmentation options
- +Integrates with top ecommerce platforms
- +Pre-built templates for common campaigns
Cons
- −Limited features for non-ecommerce use
- −Multichannel support is less extensive than some competitors
- −Learning curve for advanced workflows
Integrates with
Our verdict
Drip suits online shops that want automated, personalised campaigns based on customer actions. Businesses outside ecommerce, or those wanting broad multichannel marketing, may find more suitable options elsewhere.
Frequently asked questions
Does Drip work with Shopify or WooCommerce?+
Yes, Drip integrates with Shopify, WooCommerce and other major ecommerce platforms to sync store data and trigger automated emails.
How difficult is it to set up automated workflows?+
Setting up basic workflows is straightforward, but building advanced automations may require some initial learning to use all features effectively.
Where can I find Drip's pricing details?+
For current pricing information, visit the official Drip website's pricing page.
Does Drip support SMS marketing?+
Drip focuses mainly on email for ecommerce, though it also offers some SMS functionality.
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