What Wix eCommerce does
Wix eCommerce is Wix's platform for launching and running online shops. It is designed to help users build an e-commerce website using drag-and-drop web editing, with built-in features for handling products, payments and customer orders. Merchants can choose from various shop templates and customise their storefronts to match their own brand style, without needing to code.
This product is typically best suited for individuals and small businesses wanting to sell physical or digital goods online. Wix eCommerce positions itself as a straightforward way to get started with e-commerce and integrates with the broader Wix website system. Specific advanced selling features, scalability or support levels may differ from dedicated enterprise commerce platforms.
What sets it apart
Offers e-commerce storefronts on top of the broader Wix website builder.
Key features
- ◆Build online storefronts
- ◆Product catalogue management
- ◆Accept online payments
- ◆Order tracking dashboard
- ◆Customisable templates
What teams use it for
- Launch a web shop from a template
- Accept payments for products online
- List and manage digital or physical goods
Pros
- +Easy integration with Wix sites
- +No coding required to launch
- +Visual site and shop editor
Cons
- −Limited scalability for larger stores
- −Fewer advanced e-commerce analytics
- −May lack advanced inventory controls
Integrates with
Our verdict
Suitable for small retailers or anyone already using Wix for their main website. Larger shops or those needing advanced commerce features may outgrow the platform.
Frequently asked questions
Can I connect my existing Wix site to Wix eCommerce?+
Yes, Wix eCommerce is designed to work with existing Wix sites and can be added through the Wix platform.
Does it support physical and digital products?+
Wix eCommerce lets you sell both physical and digital goods through your online shop.
How do I get support if I have setup questions?+
Wix provides documentation and support via email for setup and ongoing questions.
Where do I find pricing information?+
Details about plans and pricing can be found on the official Wix eCommerce pricing page.
Wix eCommerce alternatives
Similar tools worth comparing.
Online shop builder with free ecommerce hosting
Free ecommerce platform
Enterprise-grade ecommerce for complex online retailers
Enterprise commerce
SaaS platform for building and managing online shops
Open SaaS ecommerce
Handles online shops with complex product catalogues
Ecommerce for complex catalogs
Cloud-based enterprise e-commerce platform for retailers
Enterprise commerce
Hosted platform for launching and managing online shops
Commerce platform
We link directly to each vendor's own site. These are not affiliate or tracking links, and we earn no commission from them.